Choosing the right platform to build your website can feel overwhelming, especially when comparing two popular but very different options. In the debate of Bluehost vs Squarespace, the real question isn’t which one is “better” overall—but which one is better for you.
Both Bluehost and Squarespace help you get online, but they serve different types of users, goals, and skill levels. Bluehost is best known as a web hosting provider with deep WordPress integration, while Squarespace is an all-in-one website builder focused on design simplicity.
In this detailed comparison, we’ll break down Bluehost vs Squarespace across pricing, ease of use, design, performance, SEO, ecommerce, blogging, and customer support—so you can confidently choose the right platform.
Before diving deep, here’s a quick snapshot of how Bluehost and Squarespace compare.
Web hosting provider
Best for WordPress websites
Highly flexible and scalable
Requires more setup and customization
Ideal for bloggers, businesses, and developers
Squarespace
All-in-one website builder
Drag-and-drop editor
Known for stunning templates
Limited flexibility compared to WordPress
Ideal for creatives, portfolios, and small businesses
If you want simplicity, Squarespace often wins. If you want control and growth potential, Bluehost usually comes out ahead.
Bluehost is one of the most popular web hosting companies in the world and is officially recommended by WordPress.org. Founded in 2003, it powers millions of websites globally.
Unlike Squarespace, Bluehost is not a website builder by default. Instead, it provides hosting for platforms like WordPress, which gives you full control over your site’s design, functionality, and scalability.
One-click WordPress installation
Free domain for the first year
Free SSL certificate
SSD storage
Custom control panel
WordPress-optimized hosting plans
Bluehost is best suited for users who want a professional, scalable website and are comfortable managing plugins, themes, and updates.
Squarespace is an all-in-one website builder that includes hosting, templates, a visual editor, and built-in tools under one subscription.
It’s widely known for its beautiful, modern designs and beginner-friendly interface. You don’t need to worry about hosting, updates, or plugins—everything is handled for you.
Drag-and-drop editor
Professionally designed templates
Built-in blogging and ecommerce
Integrated analytics
Free SSL
All-inclusive pricing
Squarespace is ideal for users who want to launch quickly without dealing with technical details.
Pricing is often one of the biggest deciding factors.
Bluehost pricing is generally more affordable upfront, especially for long-term plans.
Basic plan starts around $2.95/month
Includes hosting for 1 website
Free domain and SSL
WordPress installation included
However, keep in mind:
Renewal prices are higher
Premium themes and plugins may cost extra
Squarespace uses flat monthly pricing, which is higher but includes everything.
Personal plan: around $16/month
Business plan: around $23/month
Ecommerce plans: $27–$49/month
There are no surprise add-ons, but you also have less flexibility.
If budget matters, Bluehost is significantly cheaper—especially for blogs and content sites.
Squarespace is one of the easiest platforms to use.
Visual drag-and-drop editor
No plugins or updates to manage
Hosting handled automatically
Minimal learning curve
You can build a beautiful website in a single afternoon.
Bluehost itself is easy to use, but WordPress has a learning curve.
Dashboard is beginner-friendly
WordPress offers unlimited customization
Requires managing themes, plugins, and updates
It takes more time to learn but offers much more power.
If you’re a beginner or want zero technical hassle, Squarespace wins.
Design is where Squarespace truly shines.
Award-winning templates
Clean, modern layouts
Mobile-responsive by default
Perfect for portfolios and creative brands
However, customization is somewhat limited to Squarespace’s framework.
With Bluehost, you get access to thousands of WordPress themes.
Free and premium themes
Unlimited customization
Full control over layout and functionality
The downside is that not all themes are created equal.
Squarespace wins for out-of-the-box beauty, Bluehost wins for total creative freedom.
WordPress is the best blogging platform in the world.
Advanced content editor
Categories, tags, and custom taxonomies
SEO plugins like Yoast or Rank Math
Monetization options (ads, affiliates, memberships)
If blogging is your main focus, Bluehost + WordPress is hard to beat.
Squarespace has solid blogging features:
Clean editor
Built-in categories and tags
Basic SEO settings
Limited plugin support
It works well for casual blogging but lacks advanced features.
For serious bloggers and content creators, Bluehost wins easily.
SEO is critical if you want organic traffic.
WordPress is extremely SEO-friendly.
Full control over URLs
Advanced SEO plugins
Schema markup support
Faster site optimization options
With proper setup, WordPress sites often outperform builders.
Squarespace includes built-in SEO features:
Clean URLs
Automatic sitemaps
Basic meta controls
However, customization is limited compared to WordPress.
If ranking in Google is a priority, Bluehost offers more SEO power.
Squarespace ecommerce is simple and elegant.
Built-in product management
Digital and physical products
Subscription options
Clean checkout experience
Best for small to medium stores.
With Bluehost, you can use WooCommerce.
Unlimited customization
Thousands of extensions
Scales from small to enterprise
More setup required
Small store → Squarespace
Growing or complex store → Bluehost
SSD hosting
CDN integration available
Performance depends on theme and plugins
With optimization, Bluehost can be very fast.
Fully managed infrastructure
Consistent performance
Less optimization control
Squarespace is consistent; Bluehost offers higher potential.
24/7 chat and phone support
WordPress-specific help
Large knowledge base
Email and live chat
Extensive documentation
No phone support
Phone support gives Bluehost an edge.
Lower starting cost
Best for SEO and blogging
Full customization
Scales easily
Learning curve
Requires maintenance
Extremely easy to use
Beautiful templates
All-in-one solution
Higher monthly cost
Limited flexibility
Less powerful SEO
Choose Bluehost if:
You want to blog seriously
SEO matters
You plan to grow your site
You want full control
Choose Squarespace if:
You want a fast, simple setup
Design is your top priority
You don’t want to manage technical details
You’re building a portfolio or small business site
The Bluehost vs Squarespace debate comes down to control vs convenience.
Squarespace is perfect for beginners who want a stunning site with minimal effort. Bluehost, paired with WordPress, is ideal for users who want long-term growth, better SEO, and unlimited flexibility.
If you’re building a serious website with traffic and monetization goals, Bluehost is the better investment. If you want a beautiful site up and running today with zero stress, Squarespace is hard to beat.